Experiment tracking for AI agents

Marketing experiments your AI agents can learn from.

HYPORAIL gives your agents a shared record of what they tested, what happened, and what to try next. Use it for landing pages, emails, and social content.

How it works

Keep the experiment with its result.

A draft alone does not explain why it was created or how it performed. HYPORAIL connects the hypothesis, the published version, and the measured outcome. A later agent can retrieve that evidence before proposing another test.

Scattered records

A disconnected workflow

  1. A hypothesis stays in chat
  2. A version is published
  3. Results sit in another tool
  4. Someone reconstructs the test
Connected evidence

With HYPO.RAIL

  1. The agent records a hypothesis
  2. The published version is identified
  3. Outcomes return to that version
  4. The next agent retrieves the finding
Each version

Know what the result supports.

Each finding records the outcome, where it applies, and its limitations. An inconclusive test remains part of the record, so your agent can decide what to investigate next.

The setup

Work through your connected agent.

Connect HYPORAIL through MCP. Your agent prepares experiment records and retrieves findings; your publishing and analytics tools deliver the work and its outcomes.

What it is

One record from hypothesis to finding.

Define a hypothesis, change one variable, and compare two versions. HYPORAIL preserves the plan, the actual content, and the outcomes linked to each execution. It analyzes supported rate metrics and stores the finding for later use. Publishing, traffic allocation, and access to outcome data come from your connected tools. Sequential field tests retain the limits of their audience and timing.

What it can be used for

Posts

Social posts and their outcomes.

Keep the post's hypothesis, published version, and returned metrics together. Account for differences in audience and timing when interpreting the result.

Email

Newsletters, sequences, campaigns.

Compare one message variable using delivery and response data from your email system. Retrieve the finding before preparing the next campaign.

Pages

Landing pages, versioned.

Connect a headline or offer test to page visits and completed actions. Preserve the exact versions, measurement conditions, and limits of the comparison.

Ads

Ad copy and creative tests.

Record what each creative tests and connect it to outcomes from your ad platform. Delivery and traffic allocation remain with that platform.

Image & video

Scripts and creative concepts.

Keep the creative hypothesis and published asset identifiable. Use measurable outcomes from a supported integration to assess the comparison.

Agents at work

Other measurable workflows.

Apply the same experiment record when execution can be identified and suitable outcomes can return. Channel coverage depends on the available integrations.

Waitlist

Sign up for waitlist.

For teams whose agents already ship content. We write back if it’s a fit.